Website design and development is a robust space in the field of software and web development. There is only a small room for developers to slack off as everything depends on how great the infrastructure is. As a developer or a web development company, your skill should be sharp as a knife and you must regularly sharpen its edge by learning top trends and staying at the top of your game.
How can you do that? Below I have highlighted some of the secret techniques for web developers that can help you improve your web application development skills.
Keep a Plan
For any project, always make a plan before you start. This also goes for any developer, full-stack, front end or even backend. In web development, discussions with clients are very important, and to make a plan, understanding their requirements is even more important. You have to map out questions like how the business will receive customers and then integrate that knowledge into the website or application that you build.
Page Layout
Although this is a work that a front-end developer can do better, if you have the right skill, or if you are a website design company, then there is no reason why this does not relate with you. Page layout and the flow of information are crucial aspects of customer experience & marketing. Make sure that your webpage is not packed with text blocks and headings only. Additionally, make sure that you don’t crowd your page with just images either. In a well-structured website, there is an equilibrium between images, text and a lot of free space as well.
Page Navigations
Whether you are in eCommerce development using Magento, Shopify or WooCommerce, or you are building another website (for example fintech), a good customer experience lies in navigation and user engagement, and you should aim for them as well. Identify how users engage with your website and which pages they follow. Normally, short visits mean that they cannot find the right information and leave quickly. Make sure that you are providing the right information in the right pages for the right customers.
Useful Images Create Difference
Not all images create an impact in web development work and you must carefully consider which image falls in line with which text block. Avoid using cliche free stock images that display no meaning. Instead, try using your photos or create your own. For example, in eCommerce web development, it is better to use images of your actual product rather than images from Google.
White Spaces Are Not So Bad
As mentioned above, the flow of information on a page is the key to how welcoming a website is for users. In website design and development, the concept of less is more is still true, even in 2020. Avoid filling spaces with large texts with little to no formatting or editing. If there is a need to add text then visual aides that can calm down a visitor when they see large texts to read.
Responsive and Search Friendly Design
Remember: website development doesn’t guarantee that your client will start earning profits right away. They will have to promote their website and make sure that the right audience comes their way. In short, they would have to make people know about their brand. This is why, websites and applications should not only be user-friendly but also search-friendly. Invest in great search engine optimization (SEO) techniques or hire web developers that can carry out this task.
With the right SEO, you will be raising your product’s domain authority score, meaning it will appear on search engines better!
Take Ownership and Excel!
In the end, it is all about owning your creation, regardless if you are a frontend designer or a backend developer. You should stand behind your web development solutions and be quick to handle any bug that might come from time to time. It is critical that you treat your web design & development work with high-levels of priority. Your goal is to increase your business by serving quality. Learn from mistakes and adapt to changes!